Samsung and RELVĀOKELLERMANN teamed up for the development of Samsung’s new main line build-in Oven. The Infinite Line Dual Cook oven is designed for a better integration within furniture and simultaneously offers an exceptional user experience.

We believe there’s the need to find new ways of innovation, not only centred in technology but more towards culture and behavioural changes in society.
Together with Samsung we had the task design a build-in oven. How does an oven fit into interior architecture nowadays? The fact the kitchen and the living room separation disappeared is a consequence caused by different drivers, like mass urbanization and the lack of space in big cities. Addressing this contemporary issue, we design an oven which fits harmoniously into the living environment. The Dual Cook Steam oven is the highlight of Samsung’s new Infinite Line.

The oven was designed for a better fit within furniture, and therefore within the new surroundings. 
With advances in materials and finishings, furniture became more haptic and matte surfaces are now the most preferred mainly due to their look and feel. It was important to come up with a solution where the perfect clear glass’s reflection would disappear. By reducing the size of the window without compromising the view of the consumer while cooking and adding a satin finish to the door’s surface, it was possible to design an oven which performs exceptionally while in use, but merges with surrounding when not needed.

The other crucial point was the interaction with the appliance. There’s nothing more frustrating than a complicated digital interface when what someone really needs is just to perform a task.
The interaction with the oven should be very intuitive, since appliances are fundamentally tools. Its protruded knob is the center for all actions, supported by a matte touch screen where simple instruction can be followed. 
All interaction points are aligned into a control panel, almost like a cockpit, underlining the area from which a user controls the appliance.

Samsung’s Infinite Line Dual Cook oven have been awarded with the iF Award 2020 and the IDEA Award 2020 in Bronze.

The Samsung Infinite Line will be available across European Countries.
For more information visit your local Samsung website or contact your local Samsung Reseller.